Brand-Driven Digital Assets for Retail Expansion
When Uqora secured a major retail expansion with CVS, I developed a series of digital assets for their product pages on CVS's e-commerce site. The objective was to present engaging and informative content that was both easy to understand and consistent with Uqora's brand identity. Given that the products were featured on an external platform, it was crucial to ensure strong brand visuals that would effectively communicate Uqora’s value proposition and drive sales, even on a third-party website.
Product Sample Kit & Outreach Campaign
Uqora aimed to make it easier for doctors to recommend their products to women dealing with UTIs. To support this, I designed a promotional trial kit that included custom packaging for the outer box, branded product sachets, an informative insert, and a product coupon. Each element was carefully crafted to be on-brand and fully print-ready, ensuring a cohesive and professional presentation.
3-Part Regimen Sample Kit Packaging
Sachet packaging for product samples
Coupon trial incentive (front)
Coupon trial incentive (back)
Brand insert (exterior side)
Brand insert (interior side)
Uqora is a health and wellness brand focused on developing proactive urinary tract health solutions for women. Their products are designed to help prevent UTIs by using targeted ingredients that support the urinary system. Uqora combines science-backed formulations with a customer-centric approach to promote long-term urinary health. I’m grateful for the opportunity to be part of their freelance network.